RAI representation to Greater Hyderabad Municipal Corporation regarding implementation of the Advertisement policy issued on 20th April 2020
RAI representation to Greater Hyderabad Municipal Corporation regarding implementation of the Advertisement policy issued on 20th April 2020
November 15, 2020
Many members informed RAI that authorities from the GHMC were issuing notices to RAI members regarding the signages installed on premises. RAI represented to the GHMC commissioner that the said signages were name board for easy identification and not promotional or advertisement elements. Furthermore, RAI has requested the GHMC commissioner for a meeting and has urged that no coercive action be taken until the guidelines of the advertisement policy are discussed. RAI has also mentioned that due to the lockdown, retailers are already under a state of financial duress and that such policies are detrimental to the objective of Ease of Doing Business. Subsequently, RAI intends to move the court in regard to the order and the fines.